Discuss the ways in which media products are produced, and distributed to audiences, within a media area, which you have studied.
A film idea has to go through a lot of stages to become a 'media product'. These stages include finance, pre-production, production, post-production, marketing and exhibition. During the first stages which are the financial stages, producers try to 'borrow' as much money possible for the production of the movie.They do this by getting wealthy companies, individuals or even banks to invest in the movie. However this means that depending on the success of the product in the media industry those who invested get a percentage of the revenues. Financing is one of the important stages in the process of turning an idea into a movie, it determines if the idea will make it anywhere near the pre-production stage.
The process of bringing a movie out to the public is quite similar in America and in the UK. Some of the most successful companies involved in film production are BBC Film, Working Title and Film 4. Working title is a British production company, partly owned by BBC Films which has made a lot of popular and successful films shown in cinemas around the country. Movies such as Four weddings and a funeral, Les Miserables, Shaun of the dead, Mr. Beans holiday and many other. The films are marketed and distributed by distribution companies in partnership with the production companies. For working title, from 2007 all their movies have been distributed by Universal Picture. This means that any movie made by working title is brought to the attention of its consumers by Universal.
During and/or after the marketing period, the film will be exhibited in cinemas for an average of 3-5 weeks depending on the estimated gross of the film. The first weekend of the release of the film determines how successful the film is. Once the film finishes its screening period in cinemas, rentals shops and stores are permitted to rent or sell the movie to its audience. Also, the movie can be shown of certain channels such as Sky Movies, Film 4, BBC and many others.
There are a a few differences between the way this is done in America. In American companies that produce media texts, the 'Blockbuster' genre is more widely used. This means that the movie is created by one or more of the six major Hollywood production companies, compared to movies made in the UK, this gives them a larger chance of success as conglomerates like Sony, Time Warner... are more likely to attract audiences.
In addition, financially, American compares are used huge sums of money for their media products. The average amount spent on the making of a Blockbuster movie is $200 million and blockbusters are considered to be the type of movies who make or should make the most success.